Coca-Cola Catches Patriotic Fever
Recently, Anheuser-Busch replaced the logo on their most popular beer, Budweiser, with “America” in honor of promoting a newfound patriotism throughout the summer months. The trend seems to be catching on across the nation as more and more companies are beginning to roll out new branding for their products, and promote campaigns focused around the patriotic holidays of summer such as Memorial Day and the 4th of July.
Coca-Cola has released its, “I’m Proud to be an American” limited edition cans honoring members of the military and featuring the red, white, and blue American flag wrapped around the can. These new cans are celebrating not only these holidays, but also Coca-Cola’s 75-year partnership with the United Services Organization (USO). The cans also are promoting the “Campaign to Connect” campaign hoping to get American consumers to send over one million messages to armed forces overseas to show their support.
A strong brand building campaign can be backed and promoted in several ways. Activ8 Media’s team of experts can identify and create unique platforms in which to get your business’ true meaning across. Like Coca-Cola has done by creating exclusive content in the form of a quick rebranding of their cans to advertise their campaign, Activ8 Media can do the same for your company. Activ8 Media is an industry-leading digital marketing agency specializing in brand activation, sports marketing, UFC advertising, talent management, and social media for businesses, athletes and entertainers. For more information on our services and updated content daily, visit us at activ8media.com.
Activ8 Media is an industry-leading digital marketing agency specializing in brand activation, sports marketing, UFC advertising, talent management, and social media for businesses, athletes and entertainers