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Social Media: Uniting Communities and Services
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Social Media: Uniting Communities and Services

Social Media: Uniting Communities and Services

Clifford Vaughan / Contributor

In today’s world all of our favorite television shows are recorded on a digital video recorder or downloaded from Netflix or Apple TV. Instead of learning about new products and services through commercials, we can simply hit the fast forward button and get back to our show. Our news is no longer waiting at the end of the driveway but displayed on our homepage or an app click away on our smart phones.

In many cases, social media is becoming a primary means of obtaining local and national news. People are catching shared articles and videos from trending topics such as sports and politics during their coffee break that they would not have seen until the next day’s paper back in the day. With this change in information gathering, the media is becoming more personal. Small towns have Facebook pages dedicated to posting all emergency responses by police and fire companies for example. Once posted, followers can add firsthand accounts, upload pictures, and discuss their opinions. There are also pages just for selling used goods that would normally be found at garage sales, now, one can just shop from the couch and set up an appointment for a purchase. Business success now rests on the content of pages that exist just on rating the quality of service.  

Even though the world’s population continues to rise, our ability to connect and share information makes it feel as if it is shrinking. Social media has become so important to business that in some cases there are entire departments dedicated to its use. Companies, such as Activ8 Media, offer packages dedicated to getting the most out of social media marketing that makes or breaks a business. Information is no longer just at our fingertips, if utilized properly, social media can bring the information right to us.

For more information on how you can activate your business or brand, visit us at activ8media.com. Activ8 Media is an industry-leading digital marketing agency specializing in brand activation, sports marketing, UFC advertising, talent management, and social media for businesses, athletes and entertainers.

 

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